LONGD IS WHERE CREATIVITY MEETS CONFIDENCE

From bold streetwear to the iconic LongD Stallion collectibles, we have built a full universe around one name. A name we will never explain

Meet the Founder

Antonio Vernon, CEO & Founder, LongD Services, Inc.

A gig economy veteran, whose 28,000 trips as a rideshare driver (25,000 for Uber) inspired the original transportation company as well as the corporate mission to fight against bullying. He has provided on-demand transportation for Uber, Lyft, Sidecar and Via.

He was a financial reporting and strategic planning analyst and managed pizza delivery services in college. Before college Vernon was an elite mathlete. He holds an M.B.A. in Finance from the University of Michigan and an M.A. in Statistics from Washington

ROOTED IN HYDE PARK

Our headquarters sit in Chicago's Hyde Park, in the same building where Mayor Haroid Washington lived during his time in public service as Mayor, congressman, and state representative.
Nearly a quarter of our products pay homeage to the neighbourhood that also called the Obamas neighbors from 1993 to 2005. Hyde Park is not just a location. It is part of who we are.

Corporate Mascot

Lonnie, also known as the LongD Stallion or Lonnie the LongD Stallion, is the official corporate mascot of LongD Services, Inc. Lonnie is a horse (Equus ferus caballus) who by biological custom was assigned male at birth. His personal pronouns are he/him/his. However, he is known to sometimes present himself in a male voice and sometimes in a female voice.

We market Lonnie in various stuffed animal forms as the “Official Party Animal of the Girls Night”. In that form, he serves as an ambassador and spokesman against bullying, especially the kind seen during a girls night when celebrants are sometimes influenced by their peers to carry props that they may consider demeaning, degrading or offensive. Lonnie hopes that you would rather have him as your arm candy.

GET TO KNOW LONNIE

I love anything by the Italian Stallion (Sylvester Stallone).

The phrase “Hi-ho, Silver! Away!” makes me want to get after it.

I am always banging some Megan Thee Stallion.

The Pony Express was something special.

Ford Mustang has a rich history that I connect with and enjoy.

The black horses at Porsche and Ferrari that have achieved corporate logo status in the automotive transportation industry are important to me.

Ready to rep the brand?